Taco Bell Wins Big with New Menu Item During Super Bowl 50

Super Bowl 50 was one for the books – and even better, one for our tastebuds.

Amongst the night’s highly anticipated commericals was Taco Bell‘s big reveal of a hot new menu item. The fast food chain debuted their ad for the Quesalupa, a marriage between two Mexican favorites – the quesadilla and the chalupa. The chain describes the new product as a “cheese stuffed shell” and is also filled with their usual taco ingredients of ground meat, lettuce, cheese and salsa.

The video ad boasts that the new item will be #BiggerThanEverything, including trending topics such as man buns, Tinder, and football itself. The commercial, which reportedly cost the company upwards of $5 million, also alerts customers that the Quesalupa is up for grabs at any U.S. location starting today, but for an unspecified limited time only.